The only thing that is expected to be constant in the world is change and this is what we see all around us. Well, one of the things that have turned around entirely in the field of marketing. Yes, marketing which has been an integral unit of businesses has turned around entirely in a few years. If I was to sum it up in just a single line I would for sure say that instead of traditional marketing we now see digital marketing everywhere and this is the best example to state that marketing has changed as a field. Here in the blog, I will discuss some major trends of marketing in recent times.
1. Content Marketing
The marketing campaign that misses out on content probably misses out on the effective results. Content marketing has become the base of any of the marketing campaign in recent times and this is the reason that we see so much content over the internet that is used in the context of marketing. Well, one of the best examples that I can mention out here is Wikipedia. It was merely an online encyclopedia in the old times yet now it has been shifted to a content marketing platform and professional Wikipedia page creator can make it for you with ease. Other than this a number of other content marketing platforms also have taken contemplation’s on bringing the best of the benefits to be brought in the marketing campaigns of businesses.
2. Video Content
The old times focused on the still images more than often and the example of the same could be seen with the pamphlets, billboards and other such forms of media however in the recent times the world is seeing the digital mediums to be used and there you can make the videos to be shown in order to attract the customers. These videos are meant to grab more attention as well as could make the contemplations on showing multiple things in a single attempt. Thus, they have been recently used in the marketing field to have effective results.
3. Native Advertising
Well, most of the people don’t have an idea of what native